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Predictive Analytics and Market Strategy PDF Print E-mail

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How will the new store perform? What is the optimal merchandising mix for this store? How big is the sales potential for future locations? Who are my competitors in the new market and how do they perform? How many new stores do I have to open in the new market before we can turn a profit?


Cirrus Consulting Group can provide you the answers to these questions quickly and accurately enabling you to make meaningful business decisions in real time. Many retailers, healthcare providers and manufacturers rely on our expertise for high-level predictive analytics services. Our international team draws on many years of industry experience and technical support capabilities to provide superb solutions.


Our Solutions Suite:


Strategic Market Planning - Our assesment helps clients optimize product portfolios, pricing, and marketing channels to maximize their profits; this is crucial when entering new markets or rolling out new products.

Site Selection Management - by carefully analyzing the sales potential of the market, Cirrus Consulting Group can identify hidden opportunities, predict the performance of individual units and advise on the optimal merchandising mix for each store.


Decision Management for Merchandising: understanding what drives purchases. Cirrus Consulting Group will analyze POS information and help you gain greater insight into how and when your customers make purchases, what purchases they make, and how you can increase cross-sell rates.

CRM Analytics and Attrition Management - by analyzing various data in your CRM and ERP systems, we assist you in increasing your response rate and reducing customer attrition.
 

Cirrus Consulting Group will setup regular data access protocols between our organizations and provide your reports in a variety of formats depending on your requirements. In addition to standardized reports, you will able to generate your own ad hoc reports online whenever you need them.